Why U.S. tech companies struggle to replicate China's WeChat 'super app' model

While 'super apps' have flourished in Asia, their adoption in Western markets has been slower. But more tech companies seek to bring the same model to the U.S.

Jan 21, 2025 - 07:00
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Why U.S. tech companies struggle to replicate China's WeChat 'super app' model
While 'super apps' have flourished in Asia, their adoption in Western markets has been slower. But more tech companies seek to bring the same model to the U.S.